All Australian sport fans had an exciting night on 27th Aug. Because the Wallabies beat world NO.1 All Blacks at Suncrop Stadium, being the victory of Tri-nations. The Australian national rugby union team didn’t grab the champion in Tri-nations since 2002. Consequently, beating All Blacks, which had won seven champions of the decade, is believed to be “a significant result” for Wallabies. The result also boosted the public and team’s confidence of trying to win the Rugby World Cup in the next month.
The news Golden Wallabies conquer All Blacks was posted on the website of The Sydney Morning Herald. It is under the section “Rugby Heaven”, and obviously all rugby news are collected here. Between the headline and photograph, the words “Australia 25 New Zealand 20” are striking. The reader can get the most important information – the result of the match at the first sight. Then, unlike other news usually along with one or two pictures, the article provides an album of photographs. Large quantity of photos would have a better visual effect for the readers. The article, precisely the news records the match in general and shows the statistics. Fans who missed the event last night can easily get the general idea of the match in today’s sport front page. Additionally, at the bottom there is a small poll to collect the viewers’ idea about “Who will win the Rugby World Cup in 2011” (Undoubtedly, Australia gets the most votes.) This design contributes to the interaction between editor and readers.
For this online story the advantage is that The Sydney Morning Herald has thousands of viewers every day. So it can be quickly found by people to inform public exciting sport news. On the other hand, I am quite appreciate the layout of The Sydney Morning Herald. When you browse an article, you can find the related information on both the right and left columns, including relevant news, heated topics and photos.